Ferrari is planning to ‘reinvent’ utility vehicle
Ferrari is planning to ‘reinvent’ utility vehicle
London - Al Maghrib Today
Ferrari has confirmed it is considering making a utility vehicle that will “reinvent” the segment as part of its efforts to double its profits in the next five years. Details of the plan will be announced by the company next year when it presents its new five-year plan.
Ferrari is considering adding a roomy four-seat utility vehicle as part of a major expansion push beyond its traditional supercar niche. A five-year plan that includes the model would also push annual deliveries beyond a self-imposed limit of 10,000 cars.
Manufacturers of ultra-luxury vehicles have been shifting their lineups in recent years to SUVs as demand surged, particularly from Chinese buyers, who generally prefer large vehicles over sports cars. Rolls-Royce and Aston Martin are both planning their first SUVs, following Bentley’s lead with the Bentayga. Lamborghini will introduce its Urus next year.
Source: Arab News
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