Mobily has announced the inclusion of Farm Superstores to its Neqaty program partners in a signing ceremony held recently in Riyadh in the presence of Tareq Al-Aswad, chief commercial officer at Farm Superstores, and Essam Aljubair, senior executive officer, business support; Hamdan Alanazi, executive general manager of procurement; and Faisal Binzarah, director Loyalty Programs.
Through this addition, Mobily adds an important and unique diversity to the program’s partners which provides the best added value to its subscribers.
The addition of Farm Superstores represents an active diversity to Mobily’s Neqaty partners since the company, a pioneer in trade, retail, and import sector in the Kingdom, provides more than 60,000 kinds of fresh consumer goods, house appliances, and imported brands at reasonable prices. Farm Superstores has more than 62 branches spread around the Kingdom.
The partnership will operate with the new features of Neqaty program which allows subscribers to collect and redeem points at the partner’s products.
Subscribers will get 1 point for each SR20 spent at any of Farm Superstores branches, and they can redeem points once they have 4,000 points or more.
Mobily provides its users a collection of valuable and wide rewards that meets their expectations and needs. The Neqaty rewards are divided into two main types, either rewards within Mobily services like additional balance, partial bill payment, voice calls, free SMS, and data utilization; whereas the second type is discounts at Neqaty partners which are spread all around the Kingdom and cover all types of commercial activities.

Source: Arab News