Indian Wells - Arab Today
Indian Wells took home two prestigious hospitality industry prizes in recent weeks, one apiece at the annual WebAwards and W³ Awards. The WebAwards celebrate digital innovation, functionality, and creativity in today’s fast evolving age, while the W³ Awards honor the most creative designers and marketers in web content creation. The resort’s website has unique design across mobile, tablet, and desktop, offering ease of use and stunning visuals. The new site was designed by HeBS Digital, a full-service digital hotel marketing firm in New York City. The website uses responsive design on the server side (RESS) to enable a robust three-screen presence on desktop, tablet, and mobile platforms, as well as the industry’s leading Content Management System, the CMS Premium, providing innovative website architecture and ultra-fast download speeds. Visuals on the site showcase the city’s numerous recreational offerings and accommodations arrangements. The user-friendly design uses vivid photos and informative copy to steer website visitors towards the properties’ booking engines. Overall it has encouraged site visitors to become real-life visitors for the resort community. “There is so much for us to showcase about Indian Wells,” said Nancy Samuelson, Director of Marketing and Community Relations for the city of Indian Wells. “We wanted our website to be as comprehensive as the in-person experience.” The WebAwards are hosted annually by the Web Marketing Association, founded in 1997 to help set a high standard for Internet marketing and development of the best websites on the World Wide Web. Now in its 17th year, the WebAward program is the longest running annual website award competition dedicated to naming the best websites in 96 industries while setting the standard of excellence for all website development. Entries are judged for their design, innovation, content, technology, interactivity, copywriting, and ease of use. Sanctioned and judged by the International Academy of Visual Arts, the W³ Awards celebrates innovative web design, video and mobile content, social campaigns, and marketing. Its aim is to honor agencies and companies of all sizes and industries as it promotes the best content in a quickly evolving technological world. About Indian Wells: Indian Wells, CA, ideally located just minutes from Palm Springs, offers some of the world\'s finest resorts and spas, golf, tennis, shopping and year round recreational activities, as well as the perfect meeting and wedding facilities. Read more about this luxurious destination at indianwells.com. About the WebAwards: The annual WebAwards judges companies and individuals for achievement in website development. Thousands of entries are submitted in 96 categories and are scored by industry experts. The Web Marketing Association (WMA) organizes the competition. Learn more at http://www.webaward.org. About the W³ Awards: The W³ Awards celebrates the web\'s creative innovators, honoring the professionals behind award winning sites, videos and marketing programs. It champions itself as \"the first major web competition to be accessible to the biggest agencies, the smallest firms, and everyone in between,\" giving firms of all sizes the same odds of winning awards. The W³ is operated and judged by the International Academy of the Visual Arts, an invitation-only group of the industry\'s most renowned professionals. Learn more at http://www.w3award.com. About HeBS Digital: Founded in 2001, HeBS Digital is the industry’s leading digital technology, full-service hotel digital marketing, website design and direct online channel consulting firm based in New York City (http://www.HeBSDigital.com). HeBS Digital has pioneered many of the best practices in hotel digital marketing, social and mobile marketing, and direct online channel distribution. The firm has won over 250 prestigious industry awards for its digital marketing and website design services, including numerous Adrian Awards, Davey Awards, W3 Awards, WebAwards, Magellan Awards, Summit International Awards, Interactive Media Awards, and IAC Awards. A diverse client portfolio of top tier major hotel brands, luxury and boutique hotel brands, resorts and casinos, hotel management companies, franchisees and independents, and CVBs are profiting from HeBS Digital’s hospitality digital marketing expertise. Contact HeBS Digital’s consultants at (212) 752-8186 or success(at)hebsdigital(dot)com. Source: PRWEB