Etihad Airways checks in for a new sponsorship journey

Etihad Airways, the national airline of the United Arab Emirates, has renewed its multi-year partnership with the USA's Major League Soccer, MLS, men's professional soccer league.

The two organisations first became partners in 2014. With this extension, Etihad Airways continues its role as the official airline partner of MLS and deepens its commitment to the US and Canadian markets.

To announce the extension, Etihad Airways teamed up with popular soccer personalities Roger Bennett and Michael Davies of Men in Blazers to tell soccer’s incredible global story and the many intersections between MLS and the airline.

Major League Soccer represents the sport’s highest level in the United States and Canada, comprising 19 teams in the US and three in Canada. The MLS season runs from March to December.

Etihad supports soccer globally through various partnerships including a Principal Partnership with New York City Football Club, Manchester City Football Club, Melbourne City Football Club, and Al Ittihad Football Club and Al Ain Football Club in the Emirate of Abu Dhabi.

source: WAM