playbook rim convincing blackberry users
Last Updated : GMT 09:03:51
Almaghrib Today, almaghrib today
Almaghrib Today, almaghrib today
Last Updated : GMT 09:03:51
Almaghrib Today, almaghrib today

PlayBook: RIM convincing BlackBerry users

Almaghrib Today, almaghrib today

Almaghrib Today, almaghrib today PlayBook: RIM convincing BlackBerry users

Dubai - Arabstoday

Research in Motion Ltd is "absolutely confident" in its PlayBook tablet despite disappointing sales and aims to appeal to customers already hooked on its BlackBerry smartphones, a company executive said. Patrick Spence, RIM's managing director for global sales and regional marketing, told in Dubai that the Waterloo, Ontario-based company was not as clear as it could have been in defining the target audience for the devices. RIM's focus now, he said, is on trying to convince to existing BlackBerry users to consider the PlayBook. It plans to announce new features and functions for the computers soon. "We still could've done a better job of appealing directly to those BlackBerry customers," he said, adding the company is now and "trying to approach more of them." The company's focus, he said, is on "targeting the 70 million BlackBerry subscribers around the world, and saying: 'this is the tablet for you.'" RIM's earnings fell by nearly half in the last fiscal quarter as it sold just 200,000 PlayBooks -- far fewer than it and analysts had been expecting. The lackluster sales have weighed on RIM's slumping share price, which has lost about two-thirds of its value since February. The company faces stiff competition from Apple Inc's iPad, by far the biggest-selling tablet computer. Apple sold almost 29 million iPads from April 2010 through June of this year. Amazon.com Inc is also getting into the tablet business. It recently unveiled the Kindle Fire, a tablet computer that is listed at $199, making it cheaper than either the PlayBook or the iPad. Separately, Spence said RIM is committed to rolling out higher-end phones using its new QNX software sometime in 2012. He declined to specify how soon they would be on store shelves. "Getting it right trumps saying it's going to be 'X' date. ... I want to make sure we get it right," he said. Spence was in Dubai along with RIM co-CEO Jim Balsillie to attend the city-state's annual GITEX electronics show. Balsillie used his appearance at the show Monday to showcase the company's commitment to the Mideast and unveil a new service for the BlackBerry OS 7 operating system known as BlackBerry Tag. It is designed to allow users of some of its latest BlackBerry phones to share documents, web links and other information with others by tapping their smartphones together. Balsillie didn't take questions from the audience and dodged reporters' queries after his speech. The Mideast is an important market for RIM. BlackBerrys are the top selling smartphones in Saudi Arabia and the United Arab Emirates, the two biggest Arab economies. Spence said he believes that regulatory concerns which threatened to shut down BlackBerry services in both countries last year are now behind the company. RIM was able to resolve government watchdogs' concerns through "education and engagement," and not through concessions like installing BlackBerry servers in the countries, he said.

almaghribtoday
almaghribtoday

Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

playbook rim convincing blackberry users playbook rim convincing blackberry users

 



Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

playbook rim convincing blackberry users playbook rim convincing blackberry users

 



Almaghrib Today, almaghrib today Skincare PR Performance Full Year 2017

GMT 09:22 2018 Monday ,22 January

Skincare PR Performance Full Year 2017
Almaghrib Today, almaghrib today New hunt for flight MH370 gets under way

GMT 11:03 2018 Wednesday ,24 January

New hunt for flight MH370 gets under way
Almaghrib Today, almaghrib today Modern colorful bedroom renovation

GMT 10:57 2017 Thursday ,21 December

Modern colorful bedroom renovation
Almaghrib Today, almaghrib today Puigdemont candidate for Catalan president

GMT 13:56 2018 Tuesday ,23 January

Puigdemont candidate for Catalan president
Almaghrib Today, almaghrib today Turkey detains dozens more

GMT 10:47 2018 Wednesday ,24 January

Turkey detains dozens more

GMT 08:43 2017 Saturday ,30 September

Macron invites Iraqi PM to Paris to discuss Kurdish vote

GMT 12:02 2011 Thursday ,15 September

TNK-BP to invest $45 bln in oil output

GMT 14:51 2012 Thursday ,13 December

Spring has sprung

GMT 06:49 2017 Thursday ,16 February

Shaikh Khaled Al-Hamad Al-Malik Al-Sabah mourned

GMT 08:19 2017 Friday ,17 February

HH the Emir Sends Condolences to Emir of Kuwait

GMT 09:08 2016 Friday ,07 October

Flaunts 'ready couture' in Dubai

GMT 19:40 2016 Sunday ,07 February

4 killed after unidentified planes shell Derna city

GMT 23:54 2017 Sunday ,26 February

Festival inspires for more Emirati-Indian events

GMT 03:08 2015 Wednesday ,04 March

Turkish deputy PM visits Morocco

GMT 15:18 2014 Monday ,27 January

OPEC daily basket price stood at $105.04 a barrel
Almaghrib Today, almaghrib today
 
 Almaghrib Today Facebook,almaghrib today facebook  Almaghrib Today Twitter,almaghrib today twitter Almaghrib Today Rss,almaghrib today rss  Almaghrib Today Youtube,almaghrib today youtube  Almaghrib Today Youtube,almaghrib today youtube

Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2021 ©

Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2021 ©

.almaghribtoday .almaghribtoday .almaghribtoday .almaghribtoday
almaghribtoday almaghribtoday almaghribtoday
almaghribtoday
بناية النخيل - رأس النبع _ خلف السفارة الفرنسية _بيروت - لبنان
almaghribtoday, Almaghribtoday, Almaghribtoday