Apple said Friday it closed its $3 billion deal for Beats, the high-end audio equipment and streaming music service, a tie-up that could allow the iPhone maker to reach new audiences.
"Today we are excited to officially welcome Beats Music and Beats Electronics to the Apple family," Apple said on its website.
"Music has always held a special place in our hearts, and we're thrilled to join forces with a group of people who love it as much as we do. Beats cofounders Jimmy Iovine and Dr. Dre have created beautiful products that have helped millions of people deepen their connection to music."
Apple offered no indication of any new products or services it may offer with Beats, but speculation has swirled around the possibility of new wearable tech that may be on the horizon.
Apple's biggest-ever acquisition also bring onboard the talent of Beats brains Dr. Dre, a rap musician, and Iovine.
Iovine, a producer for U2, Dire Straits, Stevie Nicks, Tom Petty and The Heartbreakers, and Patti Smith, is seen by some as a visionary for recognizing the trend toward online streaming and subscriptions, and away from Apple's model of purchasing individual songs on the Internet.
GMT 12:31 2017 Sunday ,24 December
SpaceX launches 10 more satellites for IridiumGMT 18:48 2017 Tuesday ,12 December
Bitcoin makes muted stock exchange debut at $15,000GMT 18:19 2017 Saturday ,09 December
France to allow trading of securities via blockchainGMT 07:39 2017 Thursday ,16 November
Cygnus cargo ship arrives at space stationGMT 17:49 2017 Sunday ,12 November
Aircraft overhead forces Orbital to cancel cargo launchGMT 19:18 2017 Wednesday ,01 November
Sony revives robot pet dogGMT 10:31 2017 Saturday ,28 October
Saudi Arabia Becomes First Country to Grant Citizenship to RobotGMT 17:46 2017 Saturday ,21 October
Spacewalkers fix robotic arm in time to grab next cargo shipMaintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2021 ©
Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2021 ©
Send your comments
Your comment as a visitor